Like other authors, I have been enraged by the scandal of the fake reviews appearing on Amazon, something that we all suspected was happening, but perhaps not to the extent and viciousness it was revealed in recent news.
It is really disheartening for honest authors – which I still like to think are the most part! – to know that their deservedly earned 5* reviews may be considered fake by the public, and for a reader that has spent some time to write a review of a book they liked that her efforts may be judged pointless.
All this got me thinking.
Have reviews become the criteria upon which the public chooses a book? Are we really sold by 5* ratings and put off by negative reviews?
I can’t say reviews and ratings play a great part in my choices of books.